URBAN VISION

Background

Urban Vision is a visionary architecture studio based in the vibrant city of Seattle. They believe in shaping urban landscapes with innovative designs that blend functionality, sustainability, and aesthetic appeal. Their team of talented architects is dedicated to creating transformative spaces that inspire and enhance communities.

Concept

The logo features the business name in a clean and timeless serif font, representing the company's dedication to classic design principles. The simplicity of the font ensures legibility and evokes a sense of professionalism. To pay homage to the architect's essential tool, graph paper, the logo is thoughtfully inserted within a square grid. The grid not only reinforces the precision and meticulousness that goes into every design but also serves as a subtle nod to the creative process of sketching and drafting that architects undertake.